From Idea to Impact: Digital Business Mastery
Master the end-to-end journey of building and scaling digital products across 10 comprehensive modules.
Free
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Chapter 1: Foundations of Digital Business
1. 1.1 The Digital Economy and Value Creation
Explore the dominant business models of the digital economy and learn how to create value for your customers.
2. 1.2 Enterprise Processes and Workflows
Learn about the core processes that drive a modern business and the importance of process mapping for continuous improvement.
3. 1.3 KPIs and Data-Driven Management
Learn how to use Key Performance Indicators (KPIs) and data to manage and grow your business.
4. 1.4 Digital Transformation & Agility
Learn how to lead your organization through digital transformation and build a culture of agility and continuous improvement.
5. 1.5 Tools for Business Foundations
Get a conceptual overview of the key software tools that modern enterprises use to manage their operations.
6. 1.6 Introduction to IT Service Management
Learn the fundamentals of IT Service Management (ITSM) and the ITIL framework, and understand the critical role that IT services play in creating business value.
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Chapter 2: From Business Vision to Digital Strategy
1. 2.1 Identifying Business Opportunities
Learn the fundamentals of market research and how to identify and evaluate business opportunities in the digital realm.
2. 2.2 Aligning Strategy with Technology
Learn how to align your business strategy with the right technology to create a sustainable competitive advantage.
3. 2.3 Building a Roadmap
Learn how to build a roadmap that aligns with your business strategy and communicates your vision to your stakeholders.
4. 2.4 Budgeting & ROI in Digital Projects
Learn how to create a budget for your digital projects and how to calculate the return on investment (ROI).
5. 2.5 Strategy Workshop
Apply the concepts you have learned in this chapter to a real-world case study and turn a high-level business vision into a detailed strategic roadmap.
6. 2.6 Service Portfolio Thinking & ITIL
Learn how to use a service portfolio to manage the entire lifecycle of your IT services, from conception to retirement.
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Chapter 3: Translating Business Needs into Software Requirements
1. 3.1 Requirements Engineering Basics
Learn the fundamentals of requirements engineering, the process of eliciting, analyzing, documenting, and managing software requirements.
2. 3.2 Process -> Feature Mapping
Learn how to map your business processes to software features to ensure that you are building a product that your users will love.
3. 3.3 Prioritization & MVP Thinking
Learn how to prioritize your features and how to use the concept of a Minimum Viable Product (MVP) to deliver value to your customers as quickly as possible.
4. 3.4 Documentation & Communication
Learn how to create clear and concise documentation that will help your team to build better software.
5. 3.5 Requirements Lab
Apply the concepts you have learned in this chapter to a real-world case study and turn a high-level business vision into a detailed set of software requirements.
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Chapter 4: Designing Digital Applications
1. 4.1 Software Architecture Basics
Learn the fundamentals of software architecture and the different architectural patterns that can be used to build robust, scalable, and maintainable software systems.
2. 4.2 UX/UI Design Principles
Learn the fundamental principles of UX/UI design and how to apply them to create products that are not only functional but also a pleasure to use.
3. 4.3 Database & Process Modeling
Learn the fundamentals of database and process modeling and how to apply them to create a solid foundation for your application.
4. 4.4 Security & Compliance by Design
Learn the fundamentals of security and compliance by design and how to apply them to create a secure and compliant application.
5. 4.5 Prototype Workshop
Apply the concepts you have learned in this chapter to a real-world case study and turn a set of software requirements into a clickable prototype.
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Chapter 5: Building the Application
1. 5.1 Setting Up Development Environments
Learn the fundamentals of setting up a development environment and how to use version control to manage your code.
2. 5.2 Backend Development
Learn the fundamentals of backend development and how to build a robust, scalable, and secure backend for your application.
3. 5.3 Frontend Development
Learn the fundamentals of frontend development and how to build a beautiful, intuitive, and responsive user interface for your application.
4. 5.4 Data Layer Implementation
Learn the fundamentals of data layer implementation and how to build a robust, scalable, and secure data layer for your application.
5. 5.5 End-to-End Mini Project
Apply the concepts you have learned in this chapter to a real-world case study and build a full-stack web application from scratch.
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Chapter 6: Integrating SaaS and APIs
1. 6.1 SaaS in the Enterprise
Learn the fundamentals of SaaS and how it is used in the enterprise.
2. 6.2 API Fundamentals
Learn the fundamentals of APIs and how they are used to integrate different software applications.
3. 6.3 Low-Code & No-Code Automation
Learn the fundamentals of low-code and no-code automation and how to use them to build and automate your workflows without writing a single line of code.
4. 6.4 Integration Patterns
Learn the fundamentals of integration patterns and how to use them to build robust, scalable, and maintainable integrations.
5. 6.5 Integration Lab
Apply the concepts you have learned in this chapter to a real-world case study and integrate a SaaS application with a custom-built application.
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Chapter 7: Deployment & Infrastructure
1. 7.1 From Local to Production
Learn the fundamentals of deploying a web application and how to manage the different environments that are involved in the process.
2. 7.2 Hosting & Cloud Options
Learn the fundamentals of hosting and cloud options and how to choose the right option for your specific needs.
3. 7.3 Evaluating Infrastructure Models
Learn the fundamentals of infrastructure models and how to choose the right model for your specific needs.
4. 7.4 Security in Deployment
Learn the fundamentals of security in deployment and how to protect your application from common security threats.
5. 7.5 Scaling Applications
Learn the fundamentals of scaling applications and how to design your application for scalability.
6. 7.6 Hands-On Deployment
Apply the concepts you have learned in this chapter to a real-world case study and deploy a web application to a production environment.
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Chapter 8: Running & Optimizing the Digital Enterprise
1. 8.1 Monitoring & Observability
Learn the fundamentals of monitoring and observability and how to use them to keep your application running smoothly.
2. 8.2 Continuous Improvement (ITIL CSI)
Learn the fundamentals of continuous improvement and how to use the ITIL Continual Service Improvement (CSI) model to drive continuous improvement in your organization.
3. 8.3 Governance & Compliance
Learn the fundamentals of governance and compliance and how to use the ITIL framework to build a governance and compliance program for your organization.
4. 8.4 Managing Teams & Collaboration
Learn the fundamentals of managing teams and collaboration and how to use the ITIL framework to build a high-performing team.
5. 8.5 Centralised Business IT — The Onion Principle
Learn the fundamentals of the Onion Principle and how to use it to build a centralized business IT organization that is efficient, effective, and aligned with your business goals.
6. 8.6 Optimization Workshop
Apply the concepts you have learned in this chapter to a real-world case study and optimize a digital product workflow using the ITIL framework.
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Chapter 9: Scaling Beyond the First Product
1. 9.1 Growth Strategies for Digital Businesses
Learn the fundamentals of growth strategies and how to use them to grow your digital business.
2. 9.2 Multi-Product & Multi-Tenant Architectures
Learn the fundamentals of multi-product and multi-tenant architectures and how to use them to build a scalable and efficient platform for your business.
3. 9.3 Advanced Data & Analytics
Learn the fundamentals of advanced data and analytics and how to use them to gain a competitive advantage.
4. 9.4 Automation & AI Integration
Learn the fundamentals of automation and AI integration and how to use them to gain a competitive advantage.
5. 9.5 Scaling Workshop
Apply the concepts you have learned in this chapter to a real-world case study and develop a scaling strategy for a digital business.
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Chapter 10: Future-Proofing & Innovation
1. 10.1 Emerging Tech for Business
Learn the fundamentals of emerging technologies and how to use them to gain a competitive advantage.
2. 10.2 Sustainability in Digital Business
Learn the fundamentals of sustainability in digital business and how to build a business that is both profitable and sustainable.
3. 10.3 Sovereign Digital Solutions
Learn the fundamentals of sovereign digital solutions and how to build a business that is both global and compliant.
4. 10.4 Building an Innovation Culture
Learn the fundamentals of building an innovation culture and how to use it to drive growth and stay ahead of the competition.
5. 10.5 Capstone Project
Apply the concepts you have learned in this course to a real-world case study and design and present a digital business solution.
6. 10.6 ITIL in the Modern Era
Learn the fundamentals of ITIL in the modern era and how to use it to drive business value.
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